
Perspectives
Forecast Accuracy Isn't a KPI
🔍 Forecast Accuracy Isn’t a KPI.
It might be good for a demand planner’s dashboard — but it tells your CFO nothing about how much bad forecasts are costing the business.
That’s why we built Cost of Forecast Error (CoFE) — a business-first metric that finally answers the real question:
“What did it cost us to be wrong?”
If you're ready to stop measuring process fidelity and start tracking financial performance, this is for you.